Your Strategy Is Hurting Your Sales.
Here's How You Fix It for free.
(very limited spots available)
Misleading statements have convinced business owners that increasing ad spend will magically result in a huge boost in sales.
This is simply untrue, for the most part.
Stats suggesting that for every £1 you spend on emails, you will get £38 back, are technically true... but they are missing key context. These numbers are only possible with a thoroughly planned marketing strategy. Without it, you'll just be throwing money down the drain.
Marketing strategy is not one sized fits all. It is unique to YOU. Just because something worked for someone else doesn't guarantee it will work for you. Good strategy requires:
- In depth research
- An unmatched understanding of your customers
- The ability to get your products in front of your customers in the right place, at the right time.
A well thought out strategy specifically tailored to you is essential. The gap between attention and sales can’t be bridged by only throwing thousands on ads. Anyone who has tried to tell you otherwise is trying to sell you a fantasy, or has just told you a lie.
You already have the great products your customers will love, make sure they see them. Don't continue letting an underdeveloped strategy leave a hole in your business, draining money away each and every day you spend without addressing it.
THE GOOD NEWS: this is a problem you can fix.
To fix it, we need a look into inefficient strategy, and how it effects you:
Over using templates in your campaigns. People get bored QUICKLY; if they always see the same template, they stop caring. Yes, build on promotions that worked, but always make sure they look new to your customer.
Missing opportunities to stay top of mind with your customers. People are impulsive; they respond best in the immediate moments when their interest has peaked. Don’t let that opportunity slip.
Disjointed messaging will make you dead on arrival. People are easily confused. A form asking for an email to get access to exclusive promotions, but the email sent talks about the story of your brand, is only going to push people away.
Neglecting the health of your email list. More subscribers to your email list is not always better. Many who subscribed have not interacted with any of your emails for a long time. These people are draining your money, as CRM services like Klaviyo get exponentially more expensive the more subscribers you have.
Alternatively, This Is What An Optimised Strategy Could Be Doing For You
Saving You Money.
Maintaining the health of your subscriber lists could save you thousands over the course of a year, simply by removing inactive subscribers.
Providing Better Value Than Your Competitors.
An optimised marketing strategy will segment your audience into groups, allowing you to target specific people with offers or value you know they will love. That's going to set you apart from those broadcasting general promotions.
Boosting Sales
A lot of people looking but not many buying? Good strategy helps customers get over their objections to buying and keeps you top of mind whenever they think about shopping.
Helping build a meaningful relationship with your customers.
There is so much value you can provide to customers that can make you their go-to supplier for vintage clothes.
You can start seeing these outcomes TODAY for FREE
I have seen so many campaigns that do not hit the mark, missing opportunities because it is clear they did not create an adequate marketing strategy.
That is precisely where your opportunity lies. If your strategy is better than your competitors, and believe me, there is a lot of bad strategy out there, you are giving yourself the biggest chance to set yourself apart.
You can get one hand on this opportunity RIGHT NOW for FREE and with no past experience at all, in 3 easy steps:
Clear out 30 minutes in your calendar sometime in the next week
Click the button below to book an appointment with me
Turn up to the appointment
That's it. That's all you need to do.
What we will do on this call:
Discuss your current marketing strategy - what is the goal you are trying to achieve with your campaigns
Discuss the content you're sending out - why you are doing what you are doing
Identify the core areas we could improve - how you can start seeing big benefits straight away
Outline a brief strategy we can follow to transform your marketing strategy - actionable steps you can implement immediately
A warning, though: I only have a couple of slots left to fill, so don’t wait around deciding whether to book.
There is no commitment and no expectation to follow through with anything we discuss on the call; that is your prerogative. The only thing I can guarantee is that you will leave the call with a better idea of how to move forward.